One of the most powerful forms of fundraising will be the Telethon. This will allow for greater exposure of the profession while raising potentially vast amounts of income for multiple Institute programs. Since the Institute is in Southern California, the following programming will be considered. The following is an outline of what MIGHT BE ... the names and organizations are those which the institute would like to involve but there has been no agreement by any parties/organizations noted below:

CCI/CHER FOUNDATION TELETHON OUTLINE

1. 18 MONTH – TWO YEAR PLAN

2. FALL OR SPRING SCHEDULE

3. MINIMUM 8 HOUR/ PREFERRED 12 HOUR PROGRAM - [3-11PM OR 11-11PM TIME FRAME]

4. SATURDAY

5. SELL “ADVERTISEMENT” TO COVER COST OF PROGRAM, SUCH AS:

MATTRESS COMPANIES
FITNESS CLUBS
NUTRITIONAL PRODUCTS
ORANGE JUICE PROMOTION
WEIGHT LOSS
EXERCISE EQUIPMENT
SPORTS EQUIPMENT [IE NIKE]
AIR PURIFIERS
VITAMIN COMPANIES
WATER SYSTEMS
CHIROPRACTIC COLLEGES
POSITIVE THINKING PROGRAMS
TRAVEL
AUTOMOBILE [SAFETY]
4LIFE
EDUCATIONAL PROGRAMS
NATURAL FOOD PRODUCTS
HERBAL COMPANIES
MARKETS

6. PHONE WOULD BE HANDLED BY CHIROPRACTIC STUDENTS

7. CELEBRITIES:

a. MOTIVATIONAL

BILL MAYER
MARK VICTOR HANSEN
DEPOK CHAKRA

b. SPORTS

FOOTBALL
BASKETBALL
HOCKEY
OLYMPIC

c. FILM
d. TV
e. POLITICAL

GOVERNOR SWARTZENEGGER

f. INTERNATIONAL
g. MUSIC

8. STRUCTURE OF THE SCHEDULE [BASED ON 12 HOURS]

11:00-12:00:    INTRODUCING CHIROPRACTIC
12:00-1:00:      CHIROPRACTIC AND BIRTH-CHILDREN
  1:00-2:00:      TEENAGERS, BEING ACTIVE
  2:00-3:00:      SPORTS [SPORTS CELEBRITIES]
  3:00-4:00:      CHIROPRACTIC EDUCATION [COLLEGES]
  4:00-5:00:      ADULTS: ACCIDENTS/WORK
  5:00-6:00:      SCIENCE – RESEARCH [MD SUPPORT]
  6:00-7:00:      MOTIVATIONAL
  7:00-8:00:      AGING – SENIORS [POLITICAL GROUP]
  8:00-9:00:      STARS
  9:00-10:00:    FAMOUS PEOPLE
10:00-11:00     WRAP UP AND REVIEW

9. STAFFING:

a. CCI COMMITTEE:

DR. GERALD COY
ALDA SICHTING
GWYNNE GUSTUFSEN
BILL MAYER

b. HIRED STAFF

PRODUCER
AD AGENCY [SELLS]
DC SUPPORT
PR AGENCY
ACCOUNTING FIRM

10. POLITICAL ORGANIZATIONAL SUPPORT

ICA
ACA
CCA
ICAC
ALL OTHER STATES THAT WANT TO PAY FOR A LINK

11. CONTRIBUTION SOURCES

NATIONAL ASSOCIATIONS
STATE ASSOCIATIONS
LOCAL ASSOCIATIONS
COLLEGES

12. WHERE WILL THE FUNDS GO?

a. BASED ON                                                 10M     -           5M

1)         ADMINISTRATION               10%                 10%
2)         NEXT TELETHON                 10%                 20%
3)         RESEARCH                             20%                 10%
4)         COLLEGES                             20%                 20%
5)         HEALTH PROGRAMS         20%                 20%
6)         DEVELOPMENT                   10%                 10%

b.   THIS WILL BE MADE BY THE BOARD OF DIRECTORS

c.   WILL ENTERTAIN REQUESTS FROM ACROSS THE PROFESSION

13. WHERE TO BEGIN:

OUTLINE
CHECK GOOGLE FOR TELETHON INFO
KEY PEOPLE
GWYNNE
BILL MAYER
ALDA SICHTING
MARK VICTOR HANSEN
PRESENTATION FORMAT
GRANT WRITING
CONTACT POLITICAL GROUPS
T.V. INDUSTRY MEETINGS
SEEK FINANCIAL BACKER
FORM NEW BOARD OF ORGANIZATION
ESTABLISH A TIME LINE
CREATE FINANCIAL PROCESS
BECOME SPEAKER AT CHIROPRACTIC MEETINGS AND SEMINARS
ATTEND COLLEGES FOR STUDENT AWARENESS
LETTER WRITING
CALLING DOCTORS
DEVELOPING A VOLUNTEER GROUP [PROFESSIONAL]
DEVELOP A PUBLIC VOLUNTEER GROUP [WIVES/PATIENTS]
FOCUS ON TOP NAMES
ESTABLISH MEETINGS FOR THE CONCRETE ACTIONS


“THE TIME IS NOW”!!!!!

 

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Coy Chiropractic Institute & CHER Foundation
7444 Florence Ave, Suite "H" ~ Downey, CA 90240
Ph: 562-776-1744 ~ Fax: 562-776-1745
E-Mail: info@coychiropracticinstitute.org

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